Question 1

What exactly is a fractional marketing team?

Accepted Answer

You get a team of senior growth specialists and strategists, embedded in your business for a few days a week, at a fraction of the cost of hiring them full-time. Senior thinking and full delivery, scaled to what you actually need.

Question 2

How are you different from a traditional agency?

Accepted Answer

We don't do templated, copy-paste solutions, and we're not stuck in a channel silo. We work across your whole business, get into your numbers, and immerse ourselves in your brand like an internal team would.

Question 3

Why not just hire in-house?

Accepted Answer

You get the same caliber of expertise for typically 20-40% of the cost, a whole team's range of skills instead of one person's, and the flexibility to scale up or down, without the admin, HR or risk of a full-time hire.

Question 4

How is this different from hiring a freelancer?

Accepted Answer

Freelancers work in silos with no long-term view. You get flexibility and affordability like a freelancer, but with a full team's skillset, real brand knowledge, and a plan that builds lasting growth.

Question 5

What does it cost, and how does pricing work?

Accepted Answer

Open, honest pricing with no hidden fees. Plans run from a single embedded specialist to a full senior-led team, so you only ever pay for the expertise that moves the needle.

Question 6

How flexible is it, can we scale up or down?

Accepted Answer

Yes. As your business grows your needs change, so we flex the team, time and skills to match, with a typical changeover period of 2-4 weeks.

Question 7

Who will we actually be working with?

Accepted Answer

At least one senior member of our core team owns your roadmap and day-to-day, backed by our network of specialists across 25 channels.

Question 8

How quickly will we see results?

Accepted Answer

We optimise for sustainable growth, not flash-in-the-pan spikes, balancing quick wins with the real growth drivers. You'll see early momentum quickly, with bigger, compounding gains building over the following months.

Question 9

What kind of businesses do you work best with?

Accepted Answer

Ambitious businesses, often £500k to £10m, where the old way has stopped working: scaling up, nervous about a big hire, post-investment, or entering new markets.

Question 10

Is there a minimum commitment?

Accepted Answer

We start with a 3-month minimum, which gives us time to get embedded and show results. Most clients then move onto a 6-month contract with a break clause.

Question 11

What if it's not working out?

Accepted Answer

We build everything around transparent, commercial reporting, so you can see the impact for yourself. If something isn't landing, you'll know early, and we'll have already changed course.

Question 12

Do you offer one-off projects, like a launch, rebrand or audit?

Accepted Answer

Yes. Alongside ongoing teams, we run focused pieces of work and one-off growth workshops to get momentum going quickly.

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